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The Economist – Let It Rise

by Kevin Singarayar on November 3, 2008

in Business Strategy, Social Media

The Economist has released a special report entitled, Let It Rise (it's a pdf file) and it's all about cloud computing.  Specifically, the rise of it.

Here's why I want you to read it.

  • Data centres are quickly evolving into service factories
  • Software will be transformed into a combination of services
  • The cloud's communications with its clients will become ever more intelligent and interactive
  • As IT gets cloudier, the economics of the business will change
  • The cloud will make businesses more adaptable, interconnected and specialised - and often smaller
  • The cloud may be the ultimate form of globalisation

Pretty, game-changing uh?  Read the report to get a sense of how your business can prepare for what's to come.

Oh, one more thing.

If you'd read my post about restructuring your marketing around Twitter and have a deep interest in microblogging, micromessaging or microsharing tools (different strokes for different folks) for the enterprise, you're in luck!

Pistachio Consulting has a new report out, which explores and compares a variety of microsharing tools for the enterprise.  Highly recommended.

Click here to visit the page which will offer you a number of ways to view the report.  Or, you could just download the PDF file, here.

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